Tips for Beginners to Make Your Blog Post SEO Friendly

Tips for Beginners to Make Your Blog Post SEO Friendly

SEO, or search engine optimization, is something very important for marketers. When you optimize your web pages, including your blog entries, you increase the visibility of your website to individuals who use search engines to find your product or service. 

But, does your blog content actually help your company rank organically on search engines?

This article will address this question and many others. Prepare for an in-depth look into blog SEO, the elements that influence it, and how to start optimizing your blog site for search engines.

Factors Influencing Blog SEO

There are multiple factors but we have shortlisted the most notable of them.

  1. Dwell Time

Although dwell time is an indirect ranking element for Google, it is a significant factor in the user experience, and we all know that when it comes to SEO, the user experience is always king. 

The specified time a reader spends on a page of your blog is referred to as dwell time. Dwell time is measured from the moment a visitor clicks on your site in the SERP to the moment they exit the website. 

This metric indirectly informs search engines about the value of your material to the reader. It seems to reason that the longer they stay on the website, the more relevant it becomes to them.

However, there is a reason why this statistic is considered an indirect indicator of SEO; it is entirely subjective. Your content approach is unknown to search engine algorithms. Your blog could be focused on short-form content that can be read in a minute or two. 

You might also include relevant information at the start of your blog posts to provide the best reader experience, which means less time spent on the page. So, while dwell duration can have an impact on SEO, don’t try to adjust it if it doesn’t make sense for your content strategy.

  1. Page Loading Time

We noted previously that visual components on your blog might affect page speed, but it isn’t the only factor. Unnecessary code and excessive plugin use can also contribute to a slow blog site. Removing useless code might make your pages load faster, resulting in faster page loading. 

Check out HTML-Cleaner if you’re not sure how to detect and delete garbage code. It’s a simple tool that doesn’t require any coding experience. It simply displays the unwanted code and allows you to remove it with the press of a button.

You need to determine which are required to keep your blog working on a daily basis and which were implemented to address a temporary problem. 

Plugins that alter your site’s front end are a threat to page speed, and you may be able to eliminate more of these plugins than you think to improve overall site speed.

  1. Responsiveness to Mobile Devices

Mobile devices account for more than half of Google’s search traffic in the United States. Individually, your blog site may follow the same pattern. 

There’s no getting around it: optimizing your blog site for mobile will have an impact on your SEO numbers. 

But what does it really mean to optimize a website for mobile? The standard is to keep things simple. 

Most pre-made site designs are now mobile-friendly, so all you have to do is change a CTA button here and raise a text size there. Then, periodically check your Google Analytics dashboard and run a mobile site performance test to see how your site is performing on mobile.

  1. The Index Date

Search engines strive to give the most relevant and up-to-date information. The date a search engine indexes the content is one of the factors it considers when assessing what is relevant and accurate. 

Indexing is the process through which a search engine finds content and adds it to its index. When a user searches for terms related to the indexed page, the page can be fetched and presented in the SERP.

You may be asking whether the date the content was indexed coincides with the date it was published.

The answer is both yes and no. If you submit a blog post for the first time, it’s likely that a Google crawler will index it the same day you publish it. 

However, content can be backdated for a variety of acceptable purposes, such as archiving data or changing a sentence or two.

Implementing an optimization approach is one technique to improve this SEO element. This method works well for blogs that have been around for a few years and have a decent volume of content. 

You can greatly improve your blog SEO by upgrading these previous posts with new insights and statistics without creating a lot of net new content. Site crawlers will reindex the page based on the revised content, giving it another chance to compete in the SERP. It’s truly a win-win situation.

  1. New Information

Recent and updated data, which is another indirect SEO ranking element, should be presented in blog entries. Recent data provide visitors with relevant and reliable information, resulting in a great reader experience. 

When you include a link to a reliable site with original, up-to-date data, you are informing the search engine that this site will be useful and relevant to your viewers (which is a plus for that other site). 

You’re also informing the search engine that this type of data is linked to the information you’ve published. Your readers will grow to love the material over time, as seen by increased time on the page or a lower bounce rate.

How to Optimize Blog Content for Search Engines?

  1. Determine your blog’s target audience

Whatever niche your blog is targeting, you’ll want to identify and address the key audience that will be reading your content. 

Understanding who your target audience is and what you want them to do after clicking on your article will help you plan your blog approach.

Buyer personas are a great way to target readers based on their purchasing habits, demographics, and psychographics

Without this understanding, you may produce grammatically correct and accurate content that few people would click on because it does not communicate to them on a human level.

  1. Conduct keyword research

After you’ve determined your target demographic and created a buyer persona, it’s time to determine what content your readers want to see. If you don’t start with a strategy, keyword research might be a daunting undertaking. 

As a result, I propose beginning with the themes that your blog will cover and then expanding or contracting your scope from there. 

  1. Include images

Visuals are important to search engines for particular keywords. Images and videos are two of the most prevalent visual elements on search engine results pages. 

To land a coveted spot in an image pack or video snippet, you’ll need to create unique graphics, use original photos and videos, and include descriptive alt text for every visual element in your blog post.

Alt text is an important aspect in determining whether or not your image or video appears in the SERP and how prominently. Alt text is especially vital for screen readers, ensuring that visually challenged visitors have a great experience while reading information on your blog.

  1. Write a catchy title.

The title of your blog post is the first thing a reader sees when they come across your content, and it has a big influence on whether they click or scroll down. A snappy title piques the reader’s interest by using statistics, asking a question, or starting with curiosity.

Power, emotional, rare, and frequent words are among the qualities of a catchy headline. These types of words in the appropriate proportions in a blog title will capture your visitors’ interest and keep them on the page.

  1. Include an intriguing call to action

Is it considered as a good blog post if there is no call to action? 

A CTA’s objective is to direct your visitor to the next step in their journey via your blog. A strong CTA is connected to the topic of your existing blog article and flows easily with the rest of the material. 

You’ll need an intriguing CTA on every blog post you publish, whether you’re selling a product, promoting a newsletter subscription, or simply wanting the reader to consume more of your material.

CTAs come in a variety of formats, so get creative and try them out. Buttons, URLs, and widgets are some of the most prevalent CTAs, and each serves a unique purpose. 

If you want the reader to make a purchase, for example, include a bold, conspicuous CTA, such as a button. On the other hand, you can simply entice a reader to read another blog post by including a link to it at the end of this one.

  1. Concentrate on the reader’s experience.

Any brilliant writer or SEO expert will tell you that the most important aspect of a blog post is the reader experience. Several aspects contribute to the reader experience, including

  • Readability 
  • Uniqueness 
  • Formatting 
  • Page speed

That implies you should write content that is clear, thorough on your topic, and up-to-date with the newest statistics and trends. 

You can take help from different online tools to cater to your content, if you want to check for plagiarism in your content, you can use a plagiarism checker.

Tips for Beginners to Make Your Blog Post SEO Friendly
Tips for Beginners to Make Your Blog Post SEO Friendly

And if you want to remove plagiarism, a paraphrasing tool can help you or you can also use a paraphrasing tool for enhancing your content vocabulary.

Tips for Beginners to Make Your Blog Post SEO Friendly

A plagiarism checker or a paraphrasing tool can do your tasks in no time. So, let’s talk about the other factors.

Organizing the text with headings and subheadings is also vital since it allows the reader to swiftly scan the content to discover the information they require. 

Finally, on-page elements such as photographs and videos affect page performance. Keep image file sizes small (250 KB is a decent starting point) and keep the number of movies on a single page to a minimum. 

You’ll be on your way to publishing an article optimized for search engines by focusing on what the reader wants to know and organizing the post to meet that aim.

Conclusion 

It will surely be a difficult task to optimize a blog post, especially if you are a beginner, but we have shared some notable tips that can help you for sure.

Have a look at them and optimize your blogs for better ranking and user experience.

If you want need help fixing your SEO you can hire services like United SEO.

Thank you for reading!

Partha

Partha

Hi! I'm Partha. I'm an aspiring entrepreneur, passionate blogger, digital product reviewer, and online marketer. Here on my blog, I share marketing strategies, case studies, and digital product reviews - to help you make an informed purchase decision and get more website traffic, leads and sales.

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